New Zealand Northland Kerikeri
Kerikeri, the largest town in Northland New Zealand, is a popular tourist destination about three hours drive north of Auckland. It is often called the Cradle of the Nation, being the site of the first permanent mission station in the country, and it has some of the most historic buildings in the country. The local Kerikeri slogan is "It's So Nice They Named It Twice". In the early 1980s, an anonymous backpacker wrote those words in the Visitors' Book at the Kerikeri Youth Hostel. It was brought to the attention of the then editor of the local newspaper, the Kerikeri Chronicle, who gave it publicity, and it quickly became adopted as a quasi-official slogan.
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